The systems behind the systems.
Operational Systems & Backend Architecture
You've outgrown spreadsheets and duct-taped automations. Your data lives in six places, your team wastes hours on manual work that should be automated, and your backend is a collection of workarounds that nobody fully understands.
I design and build the operational backbone — database architecture, automation pipelines, payment integrations, internal tools, and AI workflows. This is the work that separates businesses running on hope from businesses running on infrastructure. Every system I build, I've built a version of for my own companies first.
What's Included
- — Supabase database architecture — schema design, Row Level Security, RBAC, auth flows
- — Automated data pipelines — scraping, transformation, enrichment, distribution
- — Google Apps Script automations — Sheets-to-email, auto-document generation, workflow triggers
- — Stripe payment integration — subscriptions, one-time payments, webhook handling
- — CRM and internal tool development — custom dashboards, client portals
- — AI workflow integration — LLM orchestration, content automation, intelligent agents
Pricing Guidance
Workflow Install: one agreed workflow connecting two tools you already use, with acceptance tests and handover. Not included: cleaning historical data, custom apps, or further workflows.
Business Systems Build: quoted by scope against a signed specification covering workflows, integrations, migration, permissions, testing and handover. Custom tools and apps belong here. Two consolidated feedback rounds and 30 days of defect fixes are included.
Systems Care: monitoring, a monthly health summary and up to one hour of maintenance a month (four hours at the higher level). Reply within two working days. No emergency cover and no new features.
Prices in EUR, excluding VAT.
Built & Running
- — Meridian Chapters: 12-table PostgreSQL architecture with full RBAC, device management, and multi-tenant auth
- — Cosmic CRM: Custom CRM with AI assistant, Gmail sync, transaction categorization, and client management
- — MojRadnik: Full compliance CRM for foreign worker management — permits, documents, regulatory tracking
- — FiskalAPI: Developer-first Croatian fiscalization infrastructure — API design, certification, production deployment
- — Multiple iOS apps shipped to App Store with ASO strategy and backend integration
Ideal For
- — SaaS founders who need real database architecture, not another no-code hack
- — Agencies that need backend infrastructure for client projects
- — Businesses drowning in manual processes that should be automated
- — Teams that need internal tools built — dashboards, portals, workflow systems
- — Anyone who has hit the ceiling of Zapier and needs actual engineering
Related Reading
Building Internal Tools vs Buying Off the Shelf
Notion, Airtable, and off-the-shelf tools work — until they don't. Custom internal tools work — until nobody maintains them.
The Difference Between Automation That Helps and Automation That Compounds
Most automation saves time once. System-level automation saves time forever — and gets better the longer it runs.
The Difference Between Workflow Automation and Real Systems
Workflow automation connects tools. A system defines behavior. Understanding the difference prevents expensive mistakes.
Manual Processes That Quietly Kill Small Businesses
The cost of manual processes isn't visible until you measure it. What takes 10 minutes daily costs 40+ hours yearly.
Why Your CRM Isn't Used (And What That Actually Means)
Most small business CRMs sit empty or outdated. The problem isn't the tool — it's that no one owns the behavior it requires.
Live products
TradieAU
A field-workflow product route where quoting, invoicing, and job admin point toward bigger operational systems behind the scenes.
Meridian Chapters: Hotel Music
A hospitality product with multi-tenant backend thinking, device management, and systems work hiding underneath a cleaner front-end experience.
Productivity and utility tools
A live category hub that shows how small mobile workflows can open into broader tooling, automation, and internal-system conversations.
Have an infrastructure problem?
Tell me what you're dealing with. If it's something I can fix, I'll tell you how.